Increase your web site conversion rates from 6% to 66%, in shopping carts and booking engines. Find out how this can happen on your web sites in this research documented white paper.
The research is in. Your solution to shopping cart abandonment and lack of completed travel bookings is a simple phone call. Not a 1-800 number but phone calls that are initiated from you to your web site visitors. This is click to talk and it is NOT voice over IP (VoIP). There is no need for speakers and microphones. This uses your existing telephone landline system or even the mobile network. See how click to talk will work for you at www.WeCallYouNow.com
Why do so many Internet visitors fail to complete the buying process? It”s simple. They don”t have all the answers they need to feel comfortable to complete the purchase. It”s that one last little question. They have done their self service and they know what they want to purchase but they just can”t do the final click until a question is answered. They want assisted – self service and you can provide this with your own click to talk button or banner.
It”s just like shopping in the real world. We do not want to be chased and hounded by customer service trainees. We just want to browse and look around. See what is available. Maybe try something on. Once we are happy with our self-service we may then want a bit of reassurance by having a question answered. This is when we want the assistance. Not as we just walked in, and not if we have to wait for it.
Well this is just like a web site visitor. The have found the right hotel room. They know it is available on the required days. They are satisfied with the price, but what about late check in? Or wheel chair access? Or a crib for a baby? If these questions could be answered satisfactorily then a purchase would occur. You can do this on your own web site now.
Here is the research. Just follow: www.wecallyounow.com/content/files/documents/wcyn-conversionrates.pdf and see what Benchmark Portal had to say. The graphs in this independent research report show closure rates of less than 11 percent skyrocketing to 66% with click to talk.
How about the experience of Dell Financial Services? Yes, the financial arm of Dell Computers. In a Forrester Research report they experienced going from a failure rate of 90% to a closure rate of 55% with click to talk. What would a change like this do to your web site orders, sales and bookings? Check out the Forrester report at: www.wecallyounow.com/content/files/documents/wcyn-clicktocall.pdf
The question is no longer if this works. The question is why haven”t you added it to your web site? There are no set up fees, no monthly fees and no reason not to prove it to yourself today. Did I mention that you could operate a system like this worldwide? There are no global 1-800 numbers but click to talk is and you can specify the countries you will call to, the days of the week and even the specific hours of the day.
Forget the myth of the completely automated sales process. A web site shopping cart or booking engine is NOT a bank ATM that spits out money. People need and want assistance. Not right away but when they have completed their self-service. Assisted self-service closes sales and makes money. Get your phone ringing with click to talk and watch as your web site conversion rates climb and your bank balance grows. You can test the system at www.wecallyounow.com
Monte Huebsch www.MonteHuebsch.com is a Certified Management Consultant (CMC) and fellow of the Institute of Management Consultants. As the CEO of www.WeCallYouNow.com and www.CarHold.com he employs push to talk technology on all his websites and in all his email marketing campaigns. Email Monte at CEO@WeCallYouNow.com
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