If you are in the internet marketing arena and seeking joint
ventures, do yourself a big favor. Take a look at the
websites of many of the top marketers who have created
and jointly marketed products with others. Take a look at 20
or more of these sites.
If you looked at the same sites that I often study, you”ll
notice something that seems “strange” at first. You will see
that the same people often endorse each others products
and often produce products together. You”ll even see this
will multi-million dollar producers such as Dan Kennedy,
Gary Halbert, and Jay Abraham… to an extent.
Now here”s a million dollar secret. These guys really do often
have projects that they”ve co-produced or joint ventured on. If
this isn”t obvious to you, go back and study some more sites.
Better yet, get any of Jay Abraham”s tapes and listen to him
explain the benefits of joint ventures.
When you first notice this phenomena it will strike you as “bogus”
or somehow unfair! You”ll think, “they only joint venture with each
other.” You”ll become convinced that they only endorse or
provide testimonials for each other”s products. You”ll think that
since the “big guys” all do this, then the less well-know marketers
couldn”t possibly break into this “club.”
Nothing could be farther from the truth! If you go back only one or
two years, you”ll see that many of the people now considered big name
were unknowns. You”ll see that many of these people were just
newbies only a few years ago.
So how did they break into the big time? What was the secret that
propelled them ahead of the crowd? What was the secret that
gave them access to big name marketers who could help them
grow really fast? In a word – contacts! They were usually introduced
to those who could help them through mentors and friends.
Another way that many of these “stars” broke out of the crowd was
by finding a way to hang out with those already doing what they
wanted to do. Every success book that I”ve ever read, by someone
making millions, tells you that you have to learn from someone
already doing it. Those NOT already doing it, can”t possibly teach
you something that they don”t fully understand. They can share with
you their theories and what they think is the key to success.
Here”s the one question that you need to ask yourself anytime
someone offers to share with you a success secret. This one
question will keep you from making many major mistakes. It will
save you from those who don”t have a clue what they”re talking
about. That one question is, “Is the person offering me this great
advice achieving any measure of success applying his OWN advice?”
The title of Harvey MacKay”s book, Beware The Naked Man Who
Offers You His Shirt” says it perfectly! That man can”t give you what
he doesn”t have… and neither can many people you”ll encounter who
are all to anxious to offer you advice for your business.
So how do you meet and hang out with those you want to learn
from? How do you meet and learn from those that you want as
mentors or JV partners? Do it the same way that most of them did it.
Find gatherings where the people you want to learn from congregate.
Attend the meetings, workshops, conferences, and parties that they
attend.
These people work together and endorse each other”s products
because they like each other, trust each other, and get to really
know the quality of each other”s work. They”re willing to take a look
at a new product of a friend, because, that”s what friend do!
While at these gatherings, approach the person or people that you
want to learn from and ask questions. Get a feel for if this person is
someone that you want as a mentor. Look them in the eye and
communicate with them. Get a feel for if this is someone that you
REALLY do want to set up a large joint venture with. If you get the right
vibes, find a quiet time and make the person an offer. Explain to them
how you can help them and what you want in return.
If the person you approach isn”t a good fit, or can”t help you, ask them
to recommend someone who can. It really is THAT simple. Small
JV”s are easy to set up, but to set up really worthwhile JV”s… what I
call “million dollar joint ventures” you need to do this face to face.
Study the history or bio of any successful person in your niche who
has major joint ventures going, and there”s a good chance that this is
exactly what they did.
Now that YOU know the secret, confirmed by all of the evidence, go out
and set up your own million dollar joint ventures.
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