You must create urgency so people will buy your
products or services now. They may not revisit your
web site or see your ad again.
How do you do this? You must use a limited time
offer. Limited time offers stop people from putting
off buying your products or services. It stops them
from procrastinating.
There are many different types of limited time offers.
Here are a few.
Limited Time Price Offers
For example, Order Now! While the price is still low.
After Dec 23,1999 this price will go up to…
Limited Time Discount Offers
For example, Order before Midnight, Nov. 5,1999
and you will get 25% discount!
Limited Time Free Bonus Offers
For example, Order before April 2, 2000 and you”ll
get a free bonus!
Limited Time In Stock Offers
For example, Order Now! While supplies last! After
Oct. 31,1999 we can”t guarantee we will have any
left in stock.
I”m not saying everyone will order the first time they
see your ad. They may not be interested in your
products or services. It depends on your ad and the
person reading the ad. If they are interested, usually,
limited time offers will make them buy now.

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