Note: Author is not associated with Sirius or Howard Stern in any way and this article is meant to be an analysis of the move to Sirius Satellite Radio by Howard Stern and events surrounding it.
Howard Stern’s move to Sirius Satellite Radio will really make a huge difference for New York Radio. With listeners making the move to Satellite Radio and away from New York City, what will happen to the radio stations broadcasting in New York City? Does radio continue on a good course or does it need a wake up call? Is this it’s wakeup call?
The Daily News, has said that New York City radio “faces its last great wakeup call” and is being forced to deal with changing technologies, and the ever changing consumer tastes. The biggest threat, obviously to New York Radio is the changing of radio formats, from terrestrial to Satellite Radio. The Hollywood Reporter has outlined several new changes that
has made to its radio channel line up in order to take away market share from New York Radio and this is a huge threat to the terrestrial format.
Howard Stern isn’t the only one whom is making the move to Satellite Radio, there are several shock jocks that are in some areas, the flag ship of Clear Channel and several other networks. Stern will now have two stations via Sirius Satellite Radio and there are more in the works. Sirius also has plans for upto five family and kids channels as well as three difference Christian channels. Sirius is covering all its listeners wants and desires, New York radio has failed to do that, and Sirius is answering the call of its subscribers for better content!
Scott Fish is the owner of
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